DBSI + Chambers Bank Design-Build Case Study

Chambers Bank, a family-owned financial institution established in 1930, holds high standards for great customer service. As a community bank headquartered in Danville, Arkansas with 24 branches throughout the rest of the state, they take pride in giving Arkansans the ability to “bank with people you know,” and they strive to provide a first name basis experience.

While their service has always been exceptional, before their transformation, Chambers Bank modeled more traditional branches, which still had teller lines, confining offices, static and printed signage, and an aesthetic that detracted from the welcoming, and friendly experience their staff delivered. And being the community and relationship-centered financial institution that they are, they knew they wanted more accessibility for their customers, a way to enhance the experience in their institution, and a more streamlined space for their staff.

After seeing the transformation of a neighboring bank (that DBSI completed), Chambers felt the pressure to transform their space—they weren’t going to wait any longer to start falling behind. After visiting, the Chambers leadership was blown away by the attention to detail in the design and how the brand was enforced throughout this branch. The decision for Chambers to transform their branches, and who to do it with, was easy, and that’s when the relationship between DBSI and Chambers Bank was born.

Design Elements

Chambers Bank was ready to build a new branch and they wanted a complete transformation, but with a design that still resembled who they were—a casual community bank that cares about the financial success of their customers. DBSI worked with the Chambers team to create a design that encapsulates who they are, staying in tune with the brand and keeping a relaxed, yet trustworthy and community-focused feel throughout the space.

Lobby with digital signage and interactive kiosk

Chambers bank teller towers

Workstation for meeting with clients

Private office

Conference room

DIGITAL SIGNAGE

Taking advantage of a high-traffic area, DBSI installed a set of promotional screens facing the entire lobby to display content that communicates what makes Chambers unique and promotes its products and services. To add a warm touch, DBSI also implemented a single screen in their lobby that shares community-based content, such as client success stories. And, of course, an interactive touchscreen built into a millwork kiosk at the entryway to engage clients as soon as they walk through the door.

Lobby with vertical interactive screen

Chambers bank teller tower

Promotional vertical display

Single dynamic display in entryway

Banking Equipment

From teller cash recyclers to pneumatic tubes to drive-up self-service solutions, offering clients quick and easy access to their cash is something Chambers is proud to offer at their branches. DBSI made sure their drive-up was equipped with all it needed to do just that.