- DIGITAL SIGNAGE CONVERSION -
A Network-Wide Digital Signage Conversion
Chambers Bank, a family-owned financial institution headquartered in Danville, Arkansas has deep roots and a long history of financially supporting the local community. Established in 1930, this community bank now has 24 branches throughout the state, giving Arkansans the ability to "bank with people they know".
In 2020, after seeing the transformation of a neighboring bank (that DBSI completed), Chambers made the decision to build a new retail footprint and hired DBSI to transform their space.
You can see that full case study here:
This new branch leveraged digital signage, something new to the Chamber Bank network. But it didn't stay new for long. After witnessing the power of digital signage in just one branch, there was an urge to upgrade its other branches quickly. In 2021, DBSI took digital signage across Chambers Bank’s entire branch network.
DBSI handled the entire conversion project for Chambers across all of their branches, including hardware acquisition and installation, content creation, and content management software selection and set-up.
DBSI reviewed the existing branches in the network and identified the different types of signage that would work best in each and where they would best be placed. DBSI then acquired and installed the hardware across the entire network.
To ensure the signage was engaged with, DBSI created a completely custom and hyper-local content program for each screen, at each branch, focused on Chambers Bank’s initiatives.
Content Management Software
In order to manage all content across all locations, DBSI helped Chambers select the content management system that was right for them, develop custom content into the software, and trained the Chambers team on how to use and update their screens.
"DBSI helped us realize that Digital Signage was the quickest and most cost-effective way to update our network. It's really level up each of our branch environments without the need for expensive, overhauling renovations to each space."
CMO, Chambers Bank
Trust DBSI With Your Next Project
If you have a transformation project on your to-do list, let's talk about how DBSI can help make it happen.